and I teach women how to work as a freelance social media manager and travel the world
aka turning your Instagram dreams into reality!

My story …

In 2015 I was sitting in my office, completely miserable, and I was wondering why I was feeling so unhappy? I had a nice apartment and a popular job at a radio station but I felt trapped and ashamed to tell anyone – did I have “everything” right?

However, going to the office, every single day didn’t set my soul on fire. On top of that, I was studying at the same time. I felt like all I was doing is working and studying – for what? So that I could get an even better position to work harder and longer hours? I was exhausted and burnt-out.

One week after I got my bachelor’s degree in communications, I quit my job and left rainy Switzerland to travel the world.

After traveling for a couple of months I ended up in Bali and had no idea what to do next.

My family told me to come back. Their exact words were:

“this is not real life, you have to work in an office like everyone else, life is not a piece of cake“. 

But I was thinking why should I go back?

In Bali I saw other people working on their computer and not going back, why could I not be like them? And life for them seemed like they had the icing on the cake!  ☺

There was no way I was going back to a regular 9 to 5 so I did what I do best: Research every single option! I stayed up till 2 am every night researching “how to make money online”.

I finally hit on the idea of social media management and downloaded every resource out there to make it happen. I took online classes, I read books and I told every single person I knew that I was available to take on clients!

And I changed my mindset!

I was ready to make it happen, to live my best life today.

There was no going back to my old life, my future looked exciting.

let’s be honest here,

this wasn’t the Bali-Life I’ve imagined and gone were the days where I had a tan, but I had my goal in mind so I kept going until I reached my dream life! 

Not only did I make more money then in my 9 to 5 (remember I am from Switzerland where the pay is pretty decent), more importantly, I had implemented systems and strategies that allowed me to work less and travel more!

I finally reached the point where I was getting a tan, sipping coconuts and making money online (now even my family believe it was possible woot woot).

fast forward to today…

I now mentor and teach women from all over the world how they can create their own freedom life by becoming a freelance social media manager through my mentorship program The Social Shells.

My journey was not always easy, I had to learn everything from scratch and I often wished there was someone who would show me some useful strategies on how to get started from the ground up. 

I believe in community over competition and want to help as many women as possible to live their dream life! Instead of making the same mistakes as I did, you can take the shortcut and learn the direct path to freedom!

my mission…

It’s my mission and passion to help women across the world to step out of their daily 9-5, expand their beliefs and unleash their true potential.


I believe in community over competition and want to help as many women as possible to live their dream life! Instead of making the same mistakes as I did, you can take the shortcut and learn the direct path to freedom!


It’s my dream to create a movement of free spirits who believe that there is more in this world than sitting behind a desk all day… 


I believe with a clear structure, a plan and a community of women supporting each other, this whole “quit your job and travel the world” not only becomes less scary but also turns your daydream into reality!

If you’re ready to finally stop being stuck in an office all day and start traveling the world and having full control over your life, then…

you are ready to join The Social Shells.

Let’s connect on Instagram

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